Novaline world first

Biosurfactants are produced in a patented process by fermentation with microorganisms. Palm oil and chemically synthesised substances are completely avoided. Instead, natural raw materials are used. This reduces CO₂ emissions by 30 to 50 % compared to conventional surfactants. Production is more resource-efficient than with other sustainable product lines.

Made in Switzerland guarantees local production with the highest quality and low-emission production without chemical synthesis – and with short delivery routes. Novaline products are developed in Switzerland and are largely produced with raw materials of European origin. This strengthens a sustainable supply chain and supports the regional economy. Wetrok produces exclusively in companies with ISO 14001 certification.

The packaging is also sustainable: Novaline canisters are made from 50% recycled plastic – reducing CO₂ emissions by 21%. Wetrok takes back the empty canisters and ensures that they are professionally recycled so that new products can be made from them. Accessory bottles are reusable and the screen-printed labelling extends the application time.

Novaline combines cleaning performance, material protection and safety. The biosurfactants dissolve grease effectively and are gentle on surfaces at the same time. Sustainable colourants improve user safety, depending on the product. The proven Wetrok foaming method saves detergent and water. Discreet fragrances also create a noticeably clean feeling in the room.